A growing number of physicians are supplementing their traditional practices – and incomes – with cosmetic and aesthetic procedures such as Botox injections, laser facials, laser hair removal, spider vein removal and, in some cases, cosmetic surgery, – writes Wichita Health Care Examiner Andi Atwater.

Traditionally the domain of plastic surgeons and dermatologists, the business of beauty is booming among “non-core” physicians whose certifications and practices include family medicine, obstetrics-gynecology and ophthalmology.

Physicians who become successful in the field of medical aesthetics are typically the ones who are forward looking, passionate about anti-aging and with a good business sense. A small treatment room, focus on a few procedures and a little marketing to their existing customer base is all they need to start doing what they like and add significant revenue to the practice.

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