The aesthetic physician or the head of the group if several doctors work together.

The financial shock we are trying to cope with has made us sharper. The star of the practice is what can make a difference for a cash paying consumer comparing several aesthetic practices during the online research.

What can help you look more impressive in the eyes of today’s web surfing cosmetic patient?

• It’s not about offering the same plastic surgery procedures every doctors offers these days – it’s about daring to work differently and offering innovative presentations of new treatment options with good results and minimum downtime
• It’s not about general marketing with billboards and newspaper ads – it’s about authenticity with style and mostly online
• It’s not about dreaming dreams about “buying an expensive laser system… and they will come” – it’s about educating, engaging and pursuing prospects to come for a free consult
• It’s not about materialism – it’s about wealth of self, inside and out

Comments?

I can’t agree more with Dr Christian Jessen in London, who is sad to say that the age of blind trust in your doctor is over: patients must take some responsibility and do their homework before committing to any invasive cosmetic surgery.

Read the Warning: Women who look more Crimewatch than Baywatch are being promised miracles.

Laser skin clinic – medical aesthetic center

Contour Dermatology & Cosmetic Surgery Center in Palm Springs and Rancho Mirage, CA

Name of aesthetic doctor

Dr. Timothy Jochen

Laser treatments offered

• IPL Photofacial treatment
• Laser tattoo removal
• Laser Hair Removal
• ReFirme for skin tightening
• Smoothbeam laser therapy for acne
• CO2 laser skin resurfacing
• VelaSmooth for body contouring and cellulite reduction
• Fraxel laser treatments of wrinkles, age spots, acne scars and aging skin

Other medical aesthetics offered

• Chemical peels for face
• Botox injections
• Facial dermal fillers
• Body Sculpting with Tumescent Liposuction
• Blepharoplasty eyelid surgery
• Leg vein treatments

What other physicians and laser surgery centers can learn from this clinic

• Business management skills
• Quality, functionalities and productivity of the website
• Use of online marketing and medical advertising tools
• Use of cosmetic packages – customized aesthetic services and laser treatment bundles

Quotes

“You have to be really into your own numbers and really track it to see if it’s doable.
I used to go more by my gut instinct — and I still kind of do. But I really do a lot of research now. I do a business plan for everything.
Even now when I’m looking at something new, trying a new laser, I’ll write a business plan to see if it’s feasible, if the market’s right for it. It’s pretty boring, but I think it’s really helpful.
There’s so much at stake when you’re running a business. If you make the wrong decision, it can ruin you.”

“You have to stay on top of what parts of your practice are successful and what part isn’t. For example, in the medical field, we do a lot of procedures. Which ones are profitable? Which wasn’t? Where are advertising dollars paying off? Where are they not paying off?”

“There’s been this huge increase in noninvasive or minimally invasive procedures. In the old days, all we had were facelifts, breast augs, nose jobs, those sorts of things. Fillers and neurotoxins have really revolutionized our field, as well as lasers.
I think fillers and botox are extremely exciting because it’s like a lunchtime lift. You can get this done. It doesn’t cost a lot of money. You can look better without looking different.
Lasers I have a strong interest in because I have an engineering background. To me, it’s technology and gadgets. I think they’re very interesting. We have one of the largest collections of lasers in the valley.”

Source: mydesert.com

Contour Dermatology & Cosmetic Surgery Center website review by LaserOffers.com

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