Aesthetic Lasers

Lasers offer | Laser offers

Archive for the ‘MedSpa’ Category

Update on Recent MedSpa Event: $75K

I recently posted that an event  planned, marketed and executed by Acara at one of our East Coast locations generated $60K in sales.  I was mistaken, the most recent account of the event puts the total at $75K.  I just wanted to update my readers with the most accurate information.
As you have heard me say [...]

Bookmark and Share
  • Comments Off
  • Filed under: MedSpa
  • Valentines Gift Cards – Top 5 Rules

    With Valentines Day around the corner I thought it would be helpful for readers to review my November 23 Gift Card post which discusses Gift Card opportunities for Medspas and my top 5 rules for selling gift cards.  Please take a moment to read: Gift Card Opportunities for MedSpas.
    FXA
    Posted in Marketing Tagged: gift cards, medical spa business, medical [...]

    Bookmark and Share
  • Comments Off
  • Filed under: MedSpa
  • http://www.ncbi.nlm.nih.gov/pubmed/18563775

    Lasers Surg Med. 2008 Jul;40(5):293-9.

    Long-pulsed dye laser versus intense pulsed light for photodamaged skin: a randomized split-face trial with blinded response evaluation.

    Jørgensen GF, Hedelund L, Haedersdal M.

    Department of Dermatology, Bispebjerg Hospital, University of Copenhagen, Copenhagen, Denmark.

     

     

    In this paper, Gitte Jørgensen reports a rarely seen type of study in the aesthetic space – a randomied comparison of two competing device technologies.  The study was co-sponsored by both device manufacturers, but neither manufacturer participated in the conduct or analysis of the study.  Most aesthetic device studies compare a device treatment to an untreated control, to show that the treatment causes some effect.  In contrast, this study compared the Candela VBeam Perfecta (long pulse 595nm dye laser) with the Ellipse Flex (Intense Pulsed Light) for the treatment of photodamaged skin, to see if the treatments caused different outcomes

    The study was well-designed to demonstrate the differences with each type of treatment.  First, the patient population was homogenous (light skin females).  Reduction of patient variability reduces confounding of outcomes and enables smaller sample sizes.  Second, each study participant received a series of 3 split-face treatments with the one side randomized to each device type, which properly controls for non-study effects (e.g. additional sun exposure).  The use of the series of 3 treatments would magnify outcome differences, if there were any.  Third, the evaluation was performed on-site by a blinded, independent physician, to prevent bias and to prevent the introduction of photographic artifact.  Although blinding adequately prevents bias, agreement from multiple blinded observers would be useful to reduce individual subjectivity in the assessment of improvement.

    While both devices demonstrated improved outcomes in this study, the long pulse 595nm dye laser achieved overall superior results, due to superior performance on vascular lesions.  Fourteen of 20 patients obtained better clearing of telangiectasias with the pulsed dye laser and the remainder saw no difference.  The difference in lightening was both statistically and clinically significant (i.e. the difference in lightening was visually apparent to the blinded reviewer and the patient). Both devices achieved similar improvements for irregular pigmentation and skin texture.  Neither device showed any improvement in wrinkles/rhytids.  Eighteen of 20 patients preferred the pulsed dye laser, both because of improved vascular clearance and because there was less treatment-related pain.

    Despite an excellent study design, there are some limitations to the study conclusions.  The superior results of the pulse dye laser should not be considered definitive, as there was no-pre-defined study hypothesis to be proven.  The study was too small to determine whether there was a significant difference in the rates of adverse effects between the two devices.  Because both devices demonstrated improvement in outcomes, practitioners may be able to achieve pulsed-dye-laser results by simply performing additional IPL treatments.  Possibly, other IPL systems may perform better than the Ellipse product used in this study.

    Bookmark and Share
  • Comments Off
  • Filed under: Device Review, MedSpa
  • Aesthetic Lasers offer

    For consumers: Independent, up-to-date and practical information on laser skin surgery, non-surgical laser treatments for facial rejuvenation, acne, rosacea and anti-aging skin care products.

    For practitioners: Unbiased news and reviews on the latest advances in aesthetic laser technologies, laser hair removal, as well as light-based skin rejuvenation and body contouring procedures.

    Latest laser videos

    Loading...

    Sponsored links